Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 August.
USHA International
Shares: 15,619
Likes: 1,16,212
Max Bupa Insurance
Shares: 13,042
Likes: 89,192
Fortune Foods
Shares: 7,744
Likes: 42,096
Amway India
Shares: 6,255
Likes: 47,719
Tata Salt - Desh Ki Sehat, Desh Ka Namak
Shares: 5,679
Likes: 1,95,549
ICICI Bank
Shares: 4,442
Likes: 2,05,628
JK Paper Ltd
Shares: 1,393
Likes: 5,736
I Livpure
Shares: 876
Likes: 1,02,351
Harpic India
Shares: 469
Likes: 42,536
Mother Dairy
Shares: 218
Likes: 2,90,601