Kishore Karumbaiah has joined Orchard Advertising as creative director at the agency’s headquarters in Bengaluru. He will partner Sagar Prajapati, creative director, in leading the creative function in Bengaluru.
Karumbiah was formerly with JWT Bengaluru as creative director. In 12 years in the business, he has worked with Rediffusion Y&R, Ogilvy & Mather, Hakuhodo Percept, MAA Bozell and Lowe Lintas.
Commenting on his appointment, Karumbiah said, “I was looking for a hungry agency, and in Orchard, I found my match. Orchard and The Leo Group are known for their creative prowess, and have produced some of the best work the country has seen. This gives me an opportunity to fuel this trend and further the creative standards of this agency. I’m also excited about gaining from the collective experiences of the team here and thrilled about getting an opportunity to groom and nurture some really good young talent we have here.”
Thomas Xavier, chairman and national creative director, Orchard, added, “Kishore brings with him the perfect mix of youthful exuberance and skill to lead a young team of creative enthusiasts. We expect his contribution in upping the creative standards of the agency further, making our brands and clients benefactors of this progression.”
Anish Daryani, vice president and branch head, Bengaluru, said, “I worked closely with Kishore during my stint at Rediffusion-Y&R, and have tremendous regard for the creative brilliance he brings to the table. I saw him as the perfect match for Sagar, and am sure their creative chemistry will benefit our clients and our brands. The fact that we’re hiring at senior levels is of course testimony to the fact that we’re doing well, especially following the slew of new business wins we’ve seen in the recent past. We are committed to make the best talent available to our clients, and this is just another step in that direction”.