Spikes Asia has announced the shortlists for the Integrated, Craft TV and Craft Print category. India has a total of nine shortlists with four shortlists in Integrated, four in Craft TV and one in the Craft Print category. Today's shortlists were the last in the categories that remained and the awards will be presented tonight at the Victoria Concert Hall in Singapore.
The four Indian shortlists in Integrated are Vodafone’s ZooZoos by O&M; Sanctuary magazine’s Donkey thrashes tiger by Contract Advertising; The Times of India’s Teach India campaign by JWT and In Gandhi’s Shoes’ Let Gandhi Talk campaign by Publicis India.
In the Craft TV category, JWT has swept the shortlists from India with all four selected entries being from the agency. This includes Sulekha.com’s Arjuna the archer which has been shortlisted in two categories – Best use of animation /computer graphics/special effects and the Best use of art direction category.
The Times of India’s A day in the Life of Chennai has been shortlisted in two categories as well. It has been selected in the Best Use of Art Direction as well as in the Best Use of Film Direction category.
In the Craft Print category, Perfetti Van Melle’s campaign for Sour Marbles (Caveman, Diver and Tourist) by O&M has been shortlisted.
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