Campaign India Team
Jan 28, 2009

Japanese design agency taps India

Japanese design agency Basco's Inc is launching its Mumbai operations in a bid to tap into the Indian market. Tetsu Kimura, founder and CEO, Basco's Inc said that innovative and cutting edge design services would play a critical role in shaping the destinies of products and services in the Indian market, given the monumental consumer growth and heightened competition amongst products and services here.

Japanese design agency taps India

Japanese design agency Basco's Inc is launching its Mumbai operations in a bid to tap into the Indian market. Tetsu Kimura, founder and CEO, Basco's Inc said that innovative and cutting edge design services would play a critical role in shaping the destinies of products and services in the Indian market, given the monumental consumer growth and heightened competition amongst products and services here.
"I would rate distinct designing very high for procuring eyeballs particularly in a market where the consumer is increasingly spoilt for choice. We at Basco's have helped major players in the Japan market for the last 25 years, and we are confident we can bring our unique know-how of one of the world's most sophisticated consumer markets to the Indian market place," added Kimura. Their client list in Japan includes brands like Singapore Airlines, Emirates Airlines, Ritz Carlton Hotel and Audi. In India, they will be headed by Harry Cheng.

Source:
Campaign India