Emami gets Akshay Kumar for BoroPlus

Aims to appeal to new customers with this association

Oct 26, 2022 08:17:00 PM | Article | Campaign India Team Share - Share to Facebook

Emami has appointed actor Akshay Kumar as its brand ambassador for BoroPlus. 
 
With this association, the brand aims to reach out to new customers and propel the brand forward. 
 
Priti A Sureka, director, Emami, said, “Akshay Kumar’s multi-dimensional personality extends his filmy superstar persona to that of a dutiful son, a  committed husband, a loving father, and a responsible citizen. From Macho Man to Pad Man, to the emotional jerks, to his extraordinary comic timing, to the action hero, he embodies a multi-faceted persona. BoroPlus finds the multi-faceted values represented by Akshay Kumar a perfect fit for the multi-purpose functions of the brand. BoroPlus’s healing, antiseptic and moisturising properties make it a perfect antiseptic cream, lip cream, foot cream, 24 hrs moisturiser, night cream, and winter cream. Akshay and BoroPlus are brands that take care of the family's happiness.” 
 

RELATED ARTICLES

Akshay Kumar fulfils his daughter’s dream of owning a car with CarDekho

9 months ago| video

Akshay Kumar fulfils his daughter’s dream of owning a car with CarDekho
Akshay Kumar apologises for Vimal Elaichi ad

9 months ago| article

Akshay Kumar apologises for Vimal Elaichi ad
Akshay Kumar gets trolled after joining Ajay Devgn and Shah Rukh Khan in Vimal Elaichi ad

9 months ago| article

Akshay Kumar gets trolled after joining Ajay Devgn and Shah Rukh Khan in Vimal Elaichi ad