Aegis Media has appointed Ashish Bhasin (pictured) as director of Posterscope Asia Pacific. This role is in addition to his current position as chairman India and CEO Aegis Media South East Asia.
“Ashish very quickly proved to us that he had the right balance of discipline and vision to further enhance the South East Asia region under his leadership. The launch of Posterscope India last year is just one example highlighting this,” Patrick Stahle, CEO Aegis Media Asia Pacific, said.
Posterscope is now in 12 cities across India and has picked up 34 new clients. The key areas of focus for Bhasin with Posterscope in the region will be to identify and set up opportunities to launch Posterscope across other countries within Asia Pacific, enhancing the out-of-home capabilities and encouraging centers of excellence.
Said Bhasin, “This is a great opportunity and I am looking forward to highlighting the strength of Posterscope in Asia Pacific and ensuring that our clients continue to get the absolute best from our out-of-home offering.”
“Ashish very quickly proved to us that he had the right balance of discipline and vision to further enhance the South East Asia region under his leadership. The launch of Posterscope India last year is just one example highlighting this,” Patrick Stahle, CEO Aegis Media Asia Pacific, said.
Posterscope is now in 12 cities across India and has picked up 34 new clients. The key areas of focus for Bhasin with Posterscope in the region will be to identify and set up opportunities to launch Posterscope across other countries within Asia Pacific, enhancing the out-of-home capabilities and encouraging centers of excellence.
Said Bhasin, “This is a great opportunity and I am looking forward to highlighting the strength of Posterscope in Asia Pacific and ensuring that our clients continue to get the absolute best from our out-of-home offering.”
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