Agency Report Card 2017
|Country head(s): Nitin Karkare, CEO||Ownership: Interpublic Group|
Rohit Ohri, chairman and CEO, FCB Ulka, was a part of the Adfest speakers, while in late December 2017, Swati Bhattacharya, CCO, FCB Ulka, was announced as a part of the jury for The New York Festivals 2018.
FCB Ulka announced the launch of Bushfire in 2017. The agency positioned it as a new age marketing and communications agency ithat is equipped to provide start-ups with services they would require in a menu format.
Work that worked:
Sindoor Khela campaign for The Times Group
The campaign was rolled late last year. (Won awards this year across Cannes Lions and D&AD among others.)