Campaign India Team
Aug 18, 2017

Pick of the Week: Borosil

View the film conceptualised by Sideways Consulting here

We saw plenty of films created for Independence Day. This one for Borosil, conceptualised by Sideways Consulting stands out.

The film was shot over two days. The agency reached out to Borosil employees and asked to sample these products and make sounds with them. On the third day, the employees were shown the above film.

 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Mindshare elevates Amin Lakhani and Anita Kotwani, ropes in Premjeet Sodhi
Premium
20 hours ago

Mindshare elevates Amin Lakhani and Anita Kotwani, ...

Sodhi was with Initiative prior

Premium
Pick of the Week: Zomato
Premium
20 hours ago

Pick of the Week: Zomato

After its controversial ads in November 2017, this one that rides the PNB scam stands out

Premium
Weekend Watch: BTVI to air Campaign South Asia AOY
Premium
20 hours ago

Weekend Watch: BTVI to air Campaign South Asia AOY

View the promo for the episode here

Premium
Weekend Laugh: Producer's Diary by Dalbir Singh
Premium
20 hours ago

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films continues with his weekly sketches for Campaign India