spikes asia
How Uber India went local to zoom past its competitors
SPIKES ASIA 2024: Uber and its agency FCB India chose culture over tech to secure an edge in India’s keenly contested ride-hailing market.
Spikes Asia announces shortlist for 2024
677 entries across 25 distinct categories make the cut. The full list of winners will be announced during a live ceremony on March 14, 2024.
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Spikes Asia announces P&G Asia as the Advertiser of the Year 2024
Their second win since 2012, P&G are the only brand to achieve such a milestone in the history of the Awards
Spikes Asia announces first speakers for its 38th edition
This year's line-up includes a variety of prominent speakers from Diageo, Haleon, L’Oréal and McDonald’s amongst others
Marc Pritchard: ‘Philanthropy is wonderful, but we’re a business’
Reiterating that brands must be a force for both growth and good, P&G’s chief brand officer tells the Spikes Asia x Campaign audience that creativity is central to making that happen
Decoding Creativity x Effectiveness: In conversation with Harsh Shah
The EVP of business at Dentsu Webchutney discusses Vice's 'The 8-bit Journo' campaign, a gold winner in Creative Strategy at Spikes
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