rediffusion yr

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Rediffusion ropes in Sita Narayanswamy to head Mumbai office
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Apr 11, 2017

Rediffusion ropes in Sita Narayanswamy to head Mumbai office

She replaces Uttio Majumdar who moves to the client side

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Creative Critique: Ad Reviews 15-28 February
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Mar 01, 2017

Creative Critique: Ad Reviews 15-28 February

On the eve of International Women's Day, many ads in our regular column rank high on their gender sensitivity scores (GSS). Of course, there are also some duds. This fortnight, Innocean Worldwide's Vivek Srivastava and Rediffusion's Rahul Jauhari review ads from the fortnight, while Population First's Dr AL Sharada scans them sporting the gender lens

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Dada returns to the field of brands
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Feb 09, 2017

Dada returns to the field of brands

With endorsements like DTDC, Tetley and Captain TMT in quick succession, why has the retired Indian captain become the favourite of brands?

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Exide shows ease of use, promises will be there with 'Care' app
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Jan 06, 2017

Exide shows ease of use, promises will be there with 'Care' app

Watch the films conceptualised by Rediffusion Y&R here

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Amway Attitude rides inner glow of goodness, reiterates 'Be Bright' premise
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Nov 16, 2016

Amway Attitude rides inner glow of goodness, reiterates 'Be Bright' premise

Watch the ad film conceptualised by Rediffusion Y&R here

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Rediffusion Y&R bags Aristocrat whisky's creative and digital duties

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