performics worldwie

'We can build a mobile center of excellence from India...'
Nov 13, 2014
Shinmin Bali

'We can build a mobile center of excellence from India...'

Michael Kahn, CEO, Performics Worldwide, ZenithOptimedia Group, speaks to Shinmin Bali about agencies operating in the specialisation era, the strategic importance of acquisitions and the challenges of operating in India

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