orient electric

Jul 31, 2017

Orient Electric assigns media mandate to Lodestar UM

Account won post a multi-agency pitch

Oct 10, 2016

MMGB: Orient Electric celebrates the Durga in every woman

Watch the ad film conceptualised by Contract Advertising here

Aug 16, 2016

Orient Electric pitches Independence Day as a day to do something good instead of a holiday

Watch a video of the initiative conceptualised by Contract Advertising here

May 21, 2014

‘Unless you have established yourself as a brand, affordability will be the differentiator’: Manoj Verma, Orient Electric

Q&A with the CEO of the ‘fan company’, which has ventured beyond the category and is urging consumers to ‘Switch to Smart’. Here’s why.