nielsen holdings

Media360 India: 'We have to keep pushing the curve on measurement'
Oct 13, 2017
Campaign India Team

Media360 India: 'We have to keep pushing the curve on measurement'

GroupM's CVL Srinivas moderated a panel on measurement featuring Nielsen's Prasun Basu, BARC's Partho Dasgupta and IPG Mediabrands' Shashi Sinha

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