Shortlists for Innova and Lotus Roots announced
Shortlists for 'Branded Content', 'Design', 'Film Craft', 'Film', 'Integrated', 'Interactive', 'Mobile', 'Outdoor', 'Press', 'Print Craft' and 'Radio' announced
The account was won post a multi-agency pitch
In a freewheeling conversation with Campaign India, McCann Worldgroup's managing director Partha Sinha prescribes an antidote for the current state of the advertising business.
McCann Worldgroup leads with three; BBDO, Cheil, FCB Interface, Havas and HPCL get one each
Agency bags a total of five Clios
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