marketing news
Aline Santos to leave Unilever
Santos is currently chief brand officer at the FMCG giant
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Campaign India Marcomverse: In conversation with Asha Kharga
Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly podcast for Campaign India
Tatler withdraws HK$16 million government grant for Messi no-show
The promotional blitz by Tatler featured Messi’s face right in the middle of all marketing material, leading fans to expect his magic on the field. Minister Kevin Yeung says spectators can contemplate independent legal recourse
Opinion: Manage your manager - how to communicate what you need from your boss
The start of a new year shouldn't be a reason for your boss to pile on the pressure, explains the author
Give brand managers a 5% marketing budget to explore trends like awards, sustainability, and digital: Sudhir Sitapati
Sudhir Sitapati, managing director and CEO, Godrej Consumer Products, provided insights into effectively marketing advertising as an industry and connected it to value creation by outlining a comprehensive blueprint
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