anamika mehta
Oct 18, 2013
IPG Mediabrands names Anamika Mehta CEO of Initiative; Nandini Dias elevated as CEO, Lodestar UM
Former COOs of Lodestar UM will continue to report to Shashi Sinha, CEO, IPG Mediabrands India
Mar 02, 2013
Sony India consolidates media duties with IPG Mediabrands’ Initiative
Agency bags mandate for Sony’s consumer electronics and mobile handsets businesses following a multi-agency pitch
Jun 18, 2012
Reprise Media India to handle Microsoft India’s digital media mandate
The appointment follows a global alignment to consolidate Microsoft’s digital media buying and search. Lodestar UM has been the media AOR for Microsoft India for the past 10 years.
May 22, 2012
All About: ABP News, Majha, Ananda
Arati Rao analyses the rebranding of the MCCS news channels
Mar 26, 2011
Your weekend reading list
Lodestar UM’s Anamika Mehta shares her recommendations for a weekend read
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