advertising blogs

Jul 11, 2021

Opinion: Spoilt for choice

The author speaks of the importance of standing up against misogyny in the industry, and why ‘advertising is the most fun you can have with your clothes on’

Feb 18, 2019

Dave Trott's blog: True lies

The author states how consumers have a problem with lies and being patronised

Feb 14, 2018

Dave Trott's blog: Move the problem up the list

The author explains what one can do to change the perspective and make something unimportant very important.

Jul 05, 2013

Dave Trott's blog: Marketing begins with the market

‘Stop counting teaspoons and begin to cook’ - and other lessons from an anti-recipe cookbook