adex
Rahul Dravid tops the ICC Men's ODI World Cup celebrity endorsements ranking 2023
The volume of ads featuring celebrity endorsements saw a spike of 55% over the 2019 edition of the tournament
215 new brands advertised in ICC World Cup 2023 over 2019: TAM report
The ICC Men's Cricket World Cup 2023 witnessed 34% more brands than in 2019, the report cited
.png&h=268&w=401&q=100&v=20170226&c=1)
FMCG ad volumes on TV grew by 6% in H1’23: TAM report
Ad volumes in digital and print media witnessed a drop of 28% and 25% respectively in H1'23 over last year
GroupM forecasts 14 per cent growth for adex in 2019
Total adex to reach Rs 80,678 crores; 48 per cent of that to come from TV, 23 from print, 20 from digital, four each from radio and outdoor and one from cinema
GroupM report 2017: Advertising revenue to grow 10 per cent, to reach Rs 61,204 cr.
TV's share reduces to 45 pc of all revenue, print stays at 30 pc, digital is at 15 pc
IPG Mediabrands revises Adex growth downwards to 16.2 per cent for 2016
Earlier report for India predicted 18.4 per cent growth in spend this year
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
