2012
FINAL CALL: Enter Campaign Asia-Pacific's Agency of the Year Awards
ASIA-PACIFIC - The final deadline to submit entries for the Campaign Asia-Pacific Agency of the Year Awards for all regions is this Wednesday, 31 October 2012.
Spikes Asia 2012: Unilever brands take lead the in co-creation
Consumer products giant Unilever has begun to use consumers as a source for insights and ideas for two of its top brands, Closeup and Pond's
Spikes Asia 2012: Microsoft promotes cultural expertise as part of new go-to-market strategy
The industry has to start treating cultural knowledge as a professional competency, said Frederique Covington Corbett, Microsoft’s central market organisation lead for Asia-Pacific, in a seminar on Day One of Spikes Asia 2012
Ad Club Bombay’s EMVIES 2012: Three new categories, finale on 3 September
Media Client of the Year, Best Ongoing Media Campaign and Young EMVIE of the Year introduced in the 12th edition
London Olympics: A time for Asian brands to shine?
Global exposure and association with the Games’ lofty ideals appear an attractive prospect, but there are pitfalls to participating.
Adfest 2012 draws to a close
Creativeland Asia, Ogilvy & Mather and Happy Creative Services win Silvers in the Film Lotus category
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