Colors has strengthened its sales team by appointing two new members - Pappan Majumdar as the national director, property sales and Shivani Raina Ghosh (pictured) as the national director, client servicing. Both these positions are newly created and the duo will report into Simran Hoon, national sales head, Colors.

Speaking on these two new appointments, Hoon said, "Both these appointments are in line with our aggressive revenue growth plans ahead."

Majumdar has thirteen years of media ad-sales experience. His role will include focusing on client servicing of property - non fiction and shows like Fear Factor, Bigg Boss and IPL Entertainment amongst others.

Ghosh has almost a decade and a half of experience in advertising, with stints at various media agencies. Her main mandate will encompass handling brand innovations in advertiser-funded programs, thus helping advertisers with brand solutions, which extend beyond the TVCs.