GEC Stakes: Zee, Imagine surprise
In a topsy-turvy week, Zee TV jumped into the reckoning with 301 GRPs for Week 10 while Imagine (172 GRPs) overtook Sony (...
STAR up as Colors slips
STAR Plus was at the top of the heap in the GEC stakes for week 9 with 300 GRPs (TAM, HSM, CS 4+) as Colors s...
Colors stays firmly put at no.1
Colors remains firmly put at no. 1 position, delivering 307 GRPs (Week 8, TAM, HSM, CS 4+). STAR Plus and Zee TV garnered 288...
Keertan Adyanthaya joins Fox International Channels as MD
Fox International Channels has appointed Keertan Adyanthaya as the new managing director for Fox International Channels India. Adyanthaya...
Colors launches marketing campaign for IPL 'cricketainment'
After joining hands with the Indian Premier League's third season, Colors has launched its campaign for promoting its new 'cricketainment...
The bachchan charisma works again
Forget SRK or Salman or our our own khiladi Kumar. Big B is back and the TRPs of Big Boss shows it all. Colors has been in the number one position thanks to Big Boss and of course Big B. They knew if they wanted to do something different in the 3rd season and they made a casting coup of sorts by announcing Big B as part of Colors and the results are showing. But it will be interesting to see, how far the Bachchan magic will work as the show itself has to keep viewers glued to the television sets and make them come back for more.. so you can expect more masala and more drama on Big Boss. Hats off Mr. Bachchan tera Jaado Chal gaya.
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