Week 41: Colors is the Big Boss

Campaign India team, 15 October, 2009

Mumbai

In what will certainly be a huge psychological win, Viacom 18's GEC Colors hit a new high in Week 41, registering 338 GRPs (TAM, CS 4+, HSM).

STAR Plus was 81 GRPs behind despite an improved showing over the previous week (257, week 41, 237, week 40).

Zee was steady at 247.

Other notable performances include Sony with 133, NDTV Imagine with 112 and SAB TV with 72.

Track GECs' performance in 2009:

Week 40 Week 39 Week 38 Week 37 Week 36 Week 35 Week 34 Week 33 Week 32 Week 31 Week 30 Week 29 Week 28 Week 27 Week 26 Week 25 Week 24 Week 23 Week 22 Week 21 Week 20 Week 19 Week 18 Week 17 Week 16 Week 15 Week 14 Week 13 Week 12 Week 11 Week 10 Week 9 Week 8 Week 7 Week 6 Week 5 Week 4 Week 3 Week 2 Week 1