RSS

Marketing - News

IAA to host Knowledge Seminar on retail marketing 
Advertising

IAA to host Knowledge Seminar on retail marketing

Seminar to be held on 20 December in Bengaluru
Samsung's Ravinder Zutshi to retire 
Advertising

Samsung's Ravinder Zutshi to retire

Deputy MD retires on 31 December
Burberry offers personalised Christmas gift advice on Twitter 
Creativity

Burberry offers personalised Christmas gift advice on Twitter

Burberry is coming to the aid of last-minute Christmas shoppers with the launch of a personal gift advice service on Twitter.
‘Customers are seeking more and more customisation’: Bhavesh Somaya 
Advertising

‘Customers are seeking more and more customisation’: Bhavesh Somaya

Bhavesh Somaya, director of marketing and innovation, Diageo India, speaks with Campaign India about building earned and owned capabilities, the challenges in a surrogate ...
Ad blockers gain ground as consumers say 'Enough' 
Advertising

Ad blockers gain ground as consumers say 'Enough'

What does the growing adoption of ad-blocking say about today's digital advertising?
Top 10 big digital screw-ups by marketers 
Advertising

Top 10 big digital screw-ups by marketers

Collated from a day of marketer talks at BrandMAX ,the top 10 digital screw ups reveal the most common mistakes made by brands in digital.
IAA study finds women being portrayed as 'energetic', 'multi-taskers' and family equals 
Advertising

IAA study finds women being portrayed as 'energetic', 'multi-taskers' and family equals

Seminar conducted in association with the United Nations Population Fund (UNFPA),NGO Laadli and the Advertising Council of India (ACI)
Campaign South Asia Agency of the Year Awards 2014: Winners 
Advertising

Campaign South Asia Agency of the Year Awards 2014: Winners

Awardees in 22 categories from the region honoured
BPL Adland Predictions: Gameweek 15 
Marketing

BPL Adland Predictions: Gameweek 15

Aarish Matcheswalla, Rahul Mathew, Raj Nair, Sanjay Gupta and Raahil Chopra go head-to-head to predict Barclays Premier League results
‘I am fascinated by how successful kabaddi was’: Adam Silver, NBA 
Marketing

‘I am fascinated by how successful kabaddi was’: Adam Silver, NBA

Adam Silver, Vivek Ranadive and Yannick Colaco spoke about delivering the sport to the Indian audience
Servicing consumers in  the digital age: IndusInd 
Advertising

Servicing consumers in the digital age: IndusInd

Mohit Ganju, head – marketing and communications, IndusInd Bank, speaks with Raahil Chopra about the evolution of banking, servicing consumers in the digital age, target ...
IAA Debates Mumbai: Decoding the metro 'sheen' 
Advertising

IAA Debates Mumbai: Decoding the metro 'sheen'

The event saw Sadashiv Nayak and Atul Phadnis debating Ronita Mitra and Amitabh Pande
BPL Adland Predictions: Gameweek 13 
Marketing

BPL Adland Predictions: Gameweek 13

Aarish Matcheswalla, Rahul Mathew, Raj Nair, Sanjay Gupta and Raahil Chopra go head-to-head to predict Barclays Premier League results
Things They Like: Neeraj Vyas 
Marketing

Things They Like: Neeraj Vyas

Sony's senior EVP and business head for Max, Max2 and Mix, on his love for Apple gadgets, him not being a 'car' person and more
Live Issue: Will GOI’s communication push set a trend? 
Advertising

Live Issue: Will GOI’s communication push set a trend?

Increased investment from politicos to benefit agencies
DISCUSSION

Latest

Popular Comments

MAGAZINE
Campaign India
Campaign India
12 December 2014