RSS

Marketing - News

Unilever CMO Keith Weed's five tech trends for 2015 
Marketing

Unilever CMO Keith Weed's five tech trends for 2015

CMO Keith Weed on an 'omni-connected' future
How Coke's new CMO Marcos de Quinto can make the brand sparkle 
Advertising

How Coke's new CMO Marcos de Quinto can make the brand sparkle

Coca-Cola is experiencing falling sales, up to 1,800 job cuts and even its own CEO is a vocal critic of its marketing. But with 2015 bringing Marcos de Quinto as its new global ...
AMES awards and conference slated for June 3 in Singapore 
Marketing

AMES awards and conference slated for June 3 in Singapore

The Asian Marketing Effectiveness & Strategy (AMES) Awards and Conference will take place on 3 June 2015 at the Grand Hyatt Singapore
Vivek Sharma joins Pidilite Industries as CMO 
Advertising

Vivek Sharma joins Pidilite Industries as CMO

He replaces Anil Jayaraj, who is moving into another role within the company
Vizeum bags media duties of Hindware 
Marketing

Vizeum bags media duties of Hindware

Account won following a multi- agency pitch
Social and mobile silos will be broken down in 2015: Mark Henning 
Digital

Social and mobile silos will be broken down in 2015: Mark Henning

The head of media and digital, AMAP, Millward Brown shares his prediction about how marketing is likely to change in the next 12 months
DigitasLBi Commerce  set to launch 
Digital

DigitasLBi Commerce set to launch

Will operate globally with hubs in North America, Europe and Asia Pacific
Directi rolls out calling app Ringo in India 
Marketing

Directi rolls out calling app Ringo in India

Gets aggressive with PR for launch
DDB Mudra North bags creative mandate for Pan Bahar 
Advertising

DDB Mudra North bags creative mandate for Pan Bahar

Account won following multi-agency pitch
Deepak Lamba replaces Tarun Rai as CEO of WWM 
Advertising

Deepak Lamba replaces Tarun Rai as CEO of WWM

This is in addition to his current role of president at BCCL
Volkswagen appoints Kamal Basu as head of marketing 
Advertising

Volkswagen appoints Kamal Basu as head of marketing

Prior to this, he worked at Skoda Auto India as marketing head
CES 2015 boldly goes where no brand has gone before 
Marketing

CES 2015 boldly goes where no brand has gone before

Omnicom Media Group's emerging media director seeks out new "Star Trek" technology in Las Vegas
Things They Like: Harkirat Singh 
Marketing

Things They Like: Harkirat Singh

Woodland's managing director, Harkirat Singh on how he's technology-smitten, his love for cars and more...
BPL Adland Predictions: Gameweek 21 
Advertising

BPL Adland Predictions: Gameweek 21

Aarish Matcheswalla, Rahul Mathew, Raj Nair, Sanjay Gupta and Raahil Chopra go head-to-head to predict Barclays Premier League results
Carnival films to acquire Network18's Glitz Cinemas 
Marketing

Carnival films to acquire Network18's Glitz Cinemas

Network18 looks to sell its venture capital arm, Glitz Cinemas
DISCUSSION

Latest

Popular Comments

POLLS
Will we see more agency leadership changes in 2015

   |   View results
Yes
  86%
 
No
  14%

VOTE
MAGAZINE
Campaign India
Campaign India
23 January