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MMGB: KitKat encourages people to take a break with blank TV ad
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Dec 14, 2015

MMGB: KitKat encourages people to take a break with ...

Watch the ad film conceputalised by JWT London here

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Unilever appoints new CMO following Marc Mathieu's departure
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Dec 03, 2015

Unilever appoints new CMO following Marc Mathieu's ...

Aline Santos, who takes over as SVP global marketing, has been with the FMCG company for 25 years

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Guys and dolls: Why kids' advertising is going gender­ neutral
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Nov 19, 2015

Guys and dolls: Why kids' advertising is going ...

Target, Gap and Toys 'R' Us are among major brands rethinking their approach to marketing to boys and girls

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From Share a Coke to Mad Men: the campaigns that defined Coke under Wendy Clark
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Nov 18, 2015

From Share a Coke to Mad Men: the campaigns that ...

As the marketer exits Coca-Cola after seven years for DDB, Marketing charts campaigns that shaped the era of her leadership

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Watch: from John Lewis to Sainsbury's, the best 2015 Christmas ads so far
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Nov 18, 2015

Watch: from John Lewis to Sainsbury's, the best ...

It might not be snowing outside but festive season is in full swing, or at least in the ad industry. Just days after John Lewis' hotly anticipated Christmas campaign marked the start of yuletide madness, in no particular order, we chart the best of the best.

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MMGB: Sainsbury's launches 'charming' Christmas TV ad starring Mog the cat
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Nov 16, 2015

MMGB: Sainsbury's launches 'charming' Christmas TV ...

Watch the spot conceptualised by AMV BBDO London here

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