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Lego awards global media to Initiative
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Nov 28, 2017

Lego awards global media to Initiative

The IPG Mediabrands agency takes over from Dentsu Aegis Network’s Carat in Europe and Asia and Publicis Groupe’s Starcom in the US.

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Formula One seeks first global media agency
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Nov 23, 2017

Formula One seeks first global media agency

The idea is to grow the sport and recruit new fans across the world.

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McDonald's kicks off global media review
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Oct 30, 2017

McDonald's kicks off global media review

Brand will reportedly select a number of local agencies.

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WPP falls victim to 'cyber attack'
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Jun 28, 2017

WPP falls victim to 'cyber attack'

WPP has fallen victim to a cyber attack involving a ransomware virus, with staff told to disconnect their computers.

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Sadoun warns of Publicis Groupe's cultural challenge on first day as CEO
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Jun 05, 2017

Sadoun warns of Publicis Groupe's cultural ...

Group must break all habits and bond as a team at every level

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UM wins Accenture global strategic media planning and buying
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Apr 21, 2017

UM wins Accenture global strategic media planning ...

The account moves from WPP’s MEC, which has worked with Accenture since 1987.

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