Ilyse Liffreing
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Advertising
Feb 21, 2017
How a little-known subscription service outperformed...
Don't let the cute dog pics fool you. BarkBox knows the trick to keeping its customers engaged.
Digital
Jan 12, 2017
Instagram introduces ads within Stories
Airbnb, McDonald's, Nike and BuzzFeed are testing full-screen ads.
Digital
Dec 13, 2016
Meet Whisper: The most popular anonymous social app ...
Dove joins advertisers like Disney and Hulu on burgeoning, but still underground, platform.
Opinion
Sep 01, 2016
BuzzFeed's 9 commandments for going viral
BuzzFeed's director of social media, Rachel Christensen, gives us the inside scoop
Marketing
Aug 23, 2016
Q+A: Reebok CMO Yan Martin on the benefits of yoga ...
The fitness brand that strives to "Be More Human" would rather validate than compete with you
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