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J&J: Agencies still the better option over in-house capability
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Jul 03, 2017

J&J: Agencies still the better option over in-house ...

Global CMO Alison Lewis lists China and India as the two priority markets for growth

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Agencies better for gender equality than brands: Exclusive research
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Mar 22, 2017

Agencies better for gender equality than brands: ...

Women are more equal in the agency environment than they are within brands or tech companies, according to Campaign Asia-Pacific and Kantar’s inaugural gender diversity study.

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Bonin Bough departs Mondelez
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Aug 17, 2016

Bonin Bough departs Mondelez

The well-known marketer has launched an initiative with CNBC and LeBron James.

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7 highlights from the 2016 AMES conference
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Jun 02, 2016

7 highlights from the 2016 AMES conference

Our reporters distill yesterday's conference into seven memorable points, including the danger of taking consumers at their word, being a 21st century brand, out-of-whack spending and a lack of analytics maturity.

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Tata Motors to rebrand new car following Zika virus outbreak
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Feb 05, 2016

Tata Motors to rebrand new car following Zika virus ...

The motor company's new 'Zica' compact vehicle will be renamed to avoid association with the virus that has been declared a global emergency

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