Campaign India Team
May 17, 2018

Weekend Wrap: 18 May

In the news: Aidem, Grey Cell Public Relations, NetBiz, NetMeds, RepIndia, UpCommon

Weekend Wrap: 18 May
Aidem Ventures bags DSport's ad sales
 
Aidem Ventures will handle ad sales revenue monetisation exclusively for DSport in India. DSport is the sports channel under the Discovery Networks Asia Pacific umbrella. 
 
Grey Cell PR to handle Crowdera
 
Grey Cell Public Relations has bagged the PR mandate for Crowdera, a global crowdfunding and fundraising platform. As Crowdera’s agency, Grey Cell will manage the funding platform’s strategic communication and media relations.
 
NetBiz bags Dosti Realty's digital mandate
 
NetBiz has bagged the digital mandate for Dosti Realty. The agency won the account post a multi-agency pitch and will handle social media strategy, content marketing, search engine marketing (SEM) and creative strategy across digital platforms for the real estate player. 
 
Dhoni to endorse Netmeds
 
Netmeds Marketplace has announced the appointment of cricketer MS Dhoni as it’s brand ambassador. Dhoni will feature in the online pharmacy's nationwide marketing campaign. 
 
Fortis assigns digital to RepIndia
 
RepIndia has announced that it has bagged the digital duties for Fortis Healthcare following a multi-agency pitch. The mandate includes building upon the brand’s existing digital presence as well as creating new communication channels to enhance brand equity and awareness.
 
Creanza appoints UpCommon
 
UpCommon has bagged the digital mandate for Creanza Tiles following a multi-agency pitch. The brand which is owned by Commander Vitrified has market presence across nine countries. 
 
Source:
Campaign India

Related Articles

Just Published

8 hours ago

Safety concerns rise as MDH and Everest spices face ...

The FSSAI will soon be initiating an inquiry after Hong Kong and Singapore banned the two spice brands for allegedly containing carcinogens.

9 hours ago

Times of India launches 'My City, My Art' challenge ...

Participants are encouraged to unleash their creativity by reimagining their cities through artistic expression.

10 hours ago

Goafest unveils 'age of adaptability' theme for 2024

A chameleon has been selected as the 2024 event mascot, symbolising the industry's need to continuously evolve in response to changing environments.

11 hours ago

Google delays cookie deprecation again: APAC adtech ...

Google will now phase out cookies entirely in 2025 after being told the concerns around Privacy Sandbox still need to be addressed.