Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's weekly 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, in the week from 11 to 17 September 2016.
iXiGO
Shares: 42,767
Likes: 11,446
Johnson's Baby India
Shares: 25,525
Likes: 92,011
bewakoof.com
Shares: 7,021
Likes: 39,699
ATP World Tour
Shares: 6,943
Likes: 60,934
LG Home Appliances (India)
Shares: 4029
Likes: 34,443
Happily Unmarried
Shares: 3,337
Likes: 4,492
Mentos India
Shares: 2,764
Likes: 59,233
Paper Boat
Shares: 2,707
Likes: 9,772
Housing.com
Shares: 2,032
Likes: 17,816
Amway India
Shares: 1,772
Likes: 4,030
Toppr.com
Shares: 1,383
Likes: 13,857
Chevrolet India
Shares: 1,032
Likes: 1,53,743
ASUS India
Shares: 972
Likes: 2,62,387
Oxigen Wallet
Shares: 967
Likes: 3,084
gaana.com
Shares: 789
Likes: 1,40,302
Caratlane.com
Shares: 766
Likes: 89,915
Mango Sip
Shares: 733
Likes: 1,723
Uber
Shares: 733
Likes: 3,079
Likes: 3,079
GoDaddy
Shares: 716
Likes: 2,12,573
Goodyear Joy Of Journey
Shares: 682
Likes: 26,354
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