Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-30 April 2018.
Vego Air Coolers India
Shares: 14,737
Likes: 1,158
HP India
Shares: 2,923
Likes: 1,60,769
HITKPKD
Shares: 2,102
Likes: 10,134
Practo
Shares: 1,731
Likes: 31,431
FourPointsbySheratonVisakhapatnam
Shares: 1,391
Likes: 3,017
Reliance Fresh
Shares: 1,358
Likes: 14,909
Good Knight
Shares: 1,147
Likes: 1,40,493
Wockhardt Hospitals
Shares: 1,125
Likes: 16,481
Oliveboard
Shares: 899
Likes: 1,67,702
UltraTech Cement Ltd
Shares: 832
Likes: 4,244
OnePlus India
Shares: 814
Likes: 3,97,967
Godrej Interio
Shares: 808
Likes: 42,292
Centro Shoes
Shares: 797
Likes: 2,411
IFFCO-Tokio
Shares: 741
Likes: 36,221
Bajaj Almond Drops Hair Oil
Shares: 669
Likes: 15,873
Fevicol
Shares: 511
Likes: 9,506
Heritage Foods Limited
Shares: 460
Likes: 2,392
Jabong
Shares: 400
Likes: 1,78,244
Cadbury Fuse
Shares: 386
Likes: 75,884
Polycrol
Shares: 346
Likes: 15,965
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