Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1 to 10 December 2016.
Pampers
Shares: 9,311
Likes: 16,413
FirstCry.com
Shares: 5,847
Likes: 9,565
Tripoto
Shares: 5,340
Likes: 9,681
LG Home Appliances (India)
Shares: 4,024
Likes: 22,895
Happily Unmarried
Shares: 3,387
Likes: 1,413
Reliance Trends
Shares: 2,221
Likes: 31,175
Good Knight
Shares: 2,164
Likes: 9,297
OPPO India
Shares: 2,085
Likes: 3,79,636
ASUS India
Shares: 1,823
Likes: 5,99,192
Toppr.com
Shares: 1,576
Likes: 21,489
Practo
Shares: 1,489
Likes: 7,731
Caratlane.com
Shares: 1,399
Likes: 1,47,905
Fortune Foods
Shares: 1,164
Likes: 2,299
Amway India
Shares: 1,029
Likes: 3,021
Thrillophilia
Shares: 1,024
Likes: 1,126
Toppr.com
Shares: 1,009
Likes: 29,078
Caratlane.com
Shares: 1,008
Likes: 84,215
Bayer
Shares: 984
Likes: 7,451
Caratlane.com
Shares: 945
Likes: 76,781
ASUS India
Shares: 900
Likes: 2,31,230