Times Network today announced the appointment of Sujeet Mishra as head of marketing, Times NOW.
He will lead the brand’s strategic planning and communication including new brand initiatives, consumer research, market development across ATL, BTL and digital platforms.
Based in Mumbai, he will report to Vivek Srivastava, Executive Vice President, Times Network.
Srivastava said, “His vast knowledge and strong capabilities in brand building, marketing communication will add tremendous value to our ambitious growth strategy in the English news segment.”
Mishra said, “I look forward to channelising my best efforts and strengths into creating impactful marketing campaigns and sustaining the leadership position of Times Now.”
With over 13 years of experience in marketing and brand communications, Sujeet joins Times
NOW after a successful stint at ABP News Network where he was overseeing 4 News brands,
managed IP events and played a pivotal role in the brand transition of the channel from Star
News to ABP News.
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