Rediffuson Y&R has roped in Siddhant Lahiri to head planning in its Mumbai office. Lahiri joins the agency from J. Walter Thompson where he was strategic planning director and will report to Navonil Chatterjee, CSO.
Dhunji S Wadia, president, Rediffusion Y&R, said, “We are delighted to have Siddhant with us. He brings with him a lot of passion, energy and bright thinking. We want to work with the best and Siddhant is a great addition to our team. Looking forward to many more winning stories together in the near future.”
Lahiri said, “Rediffusion Y&R is writing a new story for itself – and I’m honoured to have the opportunity to contribute a chapter. It is a place teeming with possibility and energy and I cannot wait to see what the future here brings. This also gives me an exciting opportunity to lead the team here and I look forward to creating many compelling brand narratives with them.”