Campaign India Team
Jan 10, 2017

Manav Sethi joins ALT Balaji as CMO

Moves from Getit Infomedia where he was group head for marketing and digital products

Manav Sethi joins ALT Balaji as CMO
Balaji Telefilms has announced the appointment of Manav Sethi as chief marketing officer for ALT Balaji. Sethi will be overseeing the company's communications strategy in India and look at international expansion.
 
He joins from Getit Infomedia where he was group head - marketing and digital products. 
 
Sameer Nair, group CEO, Balaji Telefilms, said, “Manav is ideally suited to support the vision we’re working towards at ALT Balaji. We are looking forward to harnessing his experience and expertise as we launch, grow and expand our footing. Manav’s role will cover a wide array of activities including marketing and communications, and we look forward to his leadership in shaping our journey”
 
Nachiket Pantvaidya, CEO, ALT Balaji, added, "We are delighted to add such an experienced resource to the ALT Balaji family. Manav not only comes with a vast experience in the field but also will add a new layer and dynamism to the team, we think. I’m sure he will only complement to our venture of creating a solid and valuable brand."
 
Sethi said, “It’s an exciting time in the digital space and to be a part of a company since its launch always adds to the excitement. I'm looking forward to playing a part in this journey towards making ALT Balaji one of India's leading brands"
 
He has also worked with Reliance BIG Entertainment, Webdunia.com, PSI Data Systems and Zenith Infotech. 
 
ALT Balaji, a video on demand platform, is a wholly owned subsidiary of Balaji Telefilms 
 
Source:
Campaign India

Related Articles

Just Published

Premium
Cannes Lions 2017: India comes out shining with its highest ever haul at Cannes
Premium
2 days ago

Cannes Lions 2017: India comes out shining with its ...

India's highest tally at the Cannes festival as it bags 40 metals in Cannes Lions 2017

Premium
Cannes Lions 2017: Producer's Diary by Dalbir Singh (day eight)
Premium
2 days ago

Cannes Lions 2017: Producer's Diary by Dalbir Singh ...

Co-founder and managing partner of Kiss Films records his daily impressions for Campaign

Premium
Cannes Lions 2017: 'Hard thing and right thing are usually the same,' Robert Kraft
Premium
2 days ago

Cannes Lions 2017: 'Hard thing and right thing are ...

The Cannes Debate focused on the intersection of sports and entertainment and highlighted some commonalities

Premium
Cannes Lions 2017: Organisers take steps to assuage concerns
Premium
2 days ago

Cannes Lions 2017: Organisers take steps to assuage ...

Cannes Lions announces creation of advisory committee