Campaign India Team
Jun 20, 2016

Cannes Lions 2016: India gets 13 shortlists across Design, OOH, PR and Product Design

McCann (3), O&M (3), DDB Mudra (2), Cheil, JWT, Rediffusion, Leo Burnett and Weber Shandwick in the race

Cannes Lions 2016: India gets 13 shortlists across Design, OOH, PR and Product Design
While drawing a blank in Digital Craft, Indian entries accounted for 13 of the shortlists in other four categories revealed on 20 June, at the Cannes Lions International Festival of Creativity 2016.
 
From the region, Grey Bangladesh has earned two shortlists in Product Design.
 
Design Lions
 
Three Indian entries have earned shortlists in this category.
 
Two of them are for McCann Worldgroup's 'The Dancing Letters' for Maharashtra Dyslexia Association.
 
The other is for J. Walter Thompson's 'Blood Banking' entry for the Indian Red Cross Society. 
 
OOH Lions 
 
DDB Mudra Group has two shortlists in OOH. One of them is for the entry ‘Keep the traffic out’ for Sennheiser headphones, and the other for Adidas, ‘Made for Cricket 3’.
 
Ogilvy & Mather too has two shortlists for work on School For Life. The entries are ‘Uncle First’ and ‘Driver’s Finger’.
 
Rediffusion Y&R entry ‘Dipper Condoms’ for Tata Motors is among shortlists in OOH too.
 
PR Lions 
 
Cheil India has one of the PR shortlists for 'The Light Bag' for Salaam Baalak Trust.
 
Ogilvy & Mather's 'Beauty Tips By Reshma' for Make Love Not Scars has earned another shortlist, this time in PR. 
 
Leo Burnett's 'V Bajaj' for Bajaj Automobiles and Weber Shandwick's 'Daughters of Mother India' for Responsible Films have also made the cut. 
 
Product Design Lions 
 
‘The Dancing Letters’ for Maharashtra Dyslexia Association earns McCann Worldgroup India another shortlist, this time in Product Design.
 
Two entries from Grey Bangladesh have also made the shortlist. These are ‘Eco-cooler’ for Grameen Intel Social Business and ‘Pedal Pure’ for WaterAid.
 
Also read:
 
Source:
Campaign India

Related Articles

Just Published

Premium
Cannes Lions 2017: India comes out shining with its highest ever haul at Cannes
Premium
2 days ago

Cannes Lions 2017: India comes out shining with its ...

India's highest tally at the Cannes festival as it bags 40 metals in Cannes Lions 2017

Premium
Cannes Lions 2017: Producer's Diary by Dalbir Singh (day eight)
Premium
2 days ago

Cannes Lions 2017: Producer's Diary by Dalbir Singh ...

Co-founder and managing partner of Kiss Films records his daily impressions for Campaign

Premium
Cannes Lions 2017: 'Hard thing and right thing are usually the same,' Robert Kraft
Premium
2 days ago

Cannes Lions 2017: 'Hard thing and right thing are ...

The Cannes Debate focused on the intersection of sports and entertainment and highlighted some commonalities

Premium
Cannes Lions 2017: Organisers take steps to assuage concerns
Premium
2 days ago

Cannes Lions 2017: Organisers take steps to assuage ...

Cannes Lions announces creation of advisory committee