Campaign India Team
Jun 20, 2016

Cannes Lions 2016: India gets 13 shortlists across Design, OOH, PR and Product Design

McCann (3), O&M (3), DDB Mudra (2), Cheil, JWT, Rediffusion, Leo Burnett and Weber Shandwick in the race

Cannes Lions 2016: India gets 13 shortlists across Design, OOH, PR and Product Design
While drawing a blank in Digital Craft, Indian entries accounted for 13 of the shortlists in other four categories revealed on 20 June, at the Cannes Lions International Festival of Creativity 2016.
 
From the region, Grey Bangladesh has earned two shortlists in Product Design.
 
Design Lions
 
Three Indian entries have earned shortlists in this category.
 
Two of them are for McCann Worldgroup's 'The Dancing Letters' for Maharashtra Dyslexia Association.
 
The other is for J. Walter Thompson's 'Blood Banking' entry for the Indian Red Cross Society. 
 
OOH Lions 
 
DDB Mudra Group has two shortlists in OOH. One of them is for the entry ‘Keep the traffic out’ for Sennheiser headphones, and the other for Adidas, ‘Made for Cricket 3’.
 
Ogilvy & Mather too has two shortlists for work on School For Life. The entries are ‘Uncle First’ and ‘Driver’s Finger’.
 
Rediffusion Y&R entry ‘Dipper Condoms’ for Tata Motors is among shortlists in OOH too.
 
PR Lions 
 
Cheil India has one of the PR shortlists for 'The Light Bag' for Salaam Baalak Trust.
 
Ogilvy & Mather's 'Beauty Tips By Reshma' for Make Love Not Scars has earned another shortlist, this time in PR. 
 
Leo Burnett's 'V Bajaj' for Bajaj Automobiles and Weber Shandwick's 'Daughters of Mother India' for Responsible Films have also made the cut. 
 
Product Design Lions 
 
‘The Dancing Letters’ for Maharashtra Dyslexia Association earns McCann Worldgroup India another shortlist, this time in Product Design.
 
Two entries from Grey Bangladesh have also made the shortlist. These are ‘Eco-cooler’ for Grameen Intel Social Business and ‘Pedal Pure’ for WaterAid.
 
Also read:
 
Source:
Campaign India

Related Articles

Just Published

Premium
Isobar appoints Suraj Nagappa to head Bengaluru office
Premium
Unmetric Engagement Meter: Most viewed on YouTube (1-10 October)
Premium
5 hours ago

Unmetric Engagement Meter: Most viewed on YouTube ...

Videos from OnePlus, Goibibo, Bajaj Dominar and more...

Premium
Media360 India: 'The industry is stuck with what it was in 2005'
Premium
5 hours ago

Media360 India: 'The industry is stuck with what it ...

Prabhvir Sahmey (DoubleClick) and Prabh Simran Singh (Hotstar) addressed the current buzz words in digital: 'programmatic' and 'viewability'

Premium
Weekend Laugh: Producer's Diary by Dalbir Singh
Premium
13 hours ago

Weekend Laugh: Producer's Diary by Dalbir Singh

Kiss films' co-founder and managing partner takes us to the 'residence' of Ogilvy South's CCO