BBC Entertainment and CBeebies will now be available across 28 cities in India through the Hathway Cable & Datacom distribution network. The deal will also enhance the presence of BBC World News in India.
Nachiket Pantvaidya, Global Channels’ General Manager, South Asia, BBC Worldwide, said “Our association with Hathway Cable will ensure that a large base of viewers in India will now be able to see the first pre-school channel in India with CBeebies, and also the only channel that carries quality British shows, BBC Entertainment.
“It marks the next step in BBC Worldwide’s channels strategy, to ensure that quality television from the BBC stable is available to audiences in India,” he added.
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