CREATIVITY

NEWS

Why #NoMakeUpSelfie should inspire charities to cash in on social vanity

We've all moaned quietly at how Facebook seems to be filled with an increasingly narcissistic group of so-called friends, keen to tell us again and again about their incredible lives or show off that holiday snap tagged only with the caption 'bliss'. Pass the bucket, says the author

Leo Burnett announces KV Sridhar’s exit

His last day will be 4 May; agency to name new creative leadership 'shortly'

Should Vodafone have brought back the ZooZoos for IPL 2014? Why?

A chance to win an Edifier iPod Docking Station

CIDCA 2014: Catch the early entry deadline of 26 April

Details, entry forms at www.campaignindiacrest.com; maximum emphasis on campaign results

T.O.M. Tweets

Some tweets that caught our attention this week
 

Close-Up: 'The industry could do with recognition'

Rajesh Ramaswamy, group creative director, Lowe Lintas, tells Raahil Chopra about his switch from servicing to creative, Tanishq, teamwork and more.
 
Editor's picks: Campaign India Top 100 Ad Films 2013 (part three) 

Editor's picks: Campaign India Top 100 Ad Films 2013 (part three)

Ranked in no particular order, here's our selection of ...
Editor's picks: Campaign India Top 100 Ad Films 2013 (part two) 

Editor's picks: Campaign India Top 100 Ad Films 2013 (part two)

Ranked in no particular order, here's our selection of ...
Editor's picks: Campaign India Top 100 Ad Films 2013 (part one) 

Editor's picks: Campaign India Top 100 Ad Films 2013 (part one)

Ranked in no particular order, here's our selection of ...

Valentine's Day: the top 10 most-shared romantic ads ever

Marketing Magazine UK and social video specialist Unruly have compiled the world's ten most-shared romantic ads ranked by number of shares
 
The all-time top 20 most-shared Super Bowl ads 

The all-time top 20 most-shared Super Bowl ads

As brands begin to roll out their teasers ahead of the ...
Motorola print ad changes colour at touch of a button 

Motorola print ad changes colour at touch of a button

Billed as the ‘world’s first interactive ...
MMGB: Johnnie Walker’s ‘Message from the future’ - Keep walking 

MMGB: Johnnie Walker’s ‘Message from the future’ - Keep walking

Watch the film created by BBH here
People Focus

‘No matter what... engagement is the name of the game’

Raj Nair, chief creative officer, Madison BMB, speaks with Raahil Chopra about his advertising journey, on why awards are required, his learnings, and more...
 
Close-Up: ‘Between ‘nobody’ and ‘star’, there are two commercials’ 

Close-Up: ‘Between ‘nobody’ and ‘star’, there are two commercials’

Ashish Khazanchi tells Pooja Ahuja Nagpal why the timing ...
Delhi Daredevils aspires to rise with merchandise 

Delhi Daredevils aspires to rise with merchandise

Hemant Dua, CEO, Delhi Daredevils, on re-branding, ...
‘If I cannot deliver growth, I am not required in this organisation’: Praveen Kenneth 

‘If I cannot deliver growth, I am not required in this organisation’: Praveen Kenneth

While Digital Law & Kenneth has started work on P&G from ...
Adland Rockstar

Adland’s rockstars

Shephali Bhatt speaks to the young breed of rockstars from adland who rocked the Black Rock ...
 
Adland Rockstars: Pritish Nathaniel 

Adland Rockstars: Pritish Nathaniel

This week, we caught up with Pritish Nathaniel, a senior ...
Adland Rockstars: Manish Somani 

Adland Rockstars: Manish Somani

This week's Adland Rockstar is Manish Somani, brand ...
Adland Rockstars: Sharmad Khambekar 

Adland Rockstars: Sharmad Khambekar

This week’s rockstar is Sharmad Khambekar, ...
 
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MAGAZINE
Campaign India
Campaign India
4 April, 2014