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Weekend Fun: 1960’s 'MadMan' is out of place in today's adland 
Advertising

Weekend Fun: 1960’s 'MadMan' is out of place in today's adland

A film conceptualised by Zulu Alpha Kilo is too risque to publish
Abhijit Avasthi exits O&M, to start own venture 
Advertising

Abhijit Avasthi exits O&M, to start own venture

The NCD's last day at the agency will be 30 November
Cannes Lions adds Creative Data Lions for 2015 edition 
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Cannes Lions adds Creative Data Lions for 2015 edition

Also announces the expansion of Innovation Lions into a two-day festival
  VIP packs some emotion into 'Life leke chal'  
Advertising

VIP packs some emotion into 'Life leke chal'

Watch the ad films conceptualised by McCann Erickson here
Has the 'selfie' campaign phenomena reached its shelf-life? 
Advertising

Has the 'selfie' campaign phenomena reached its shelf-life?

Jam's planning director, Simon McEvoy, questions whether the phenomena should come to an end
Soar high with limitless thinking 
Advertising

Soar high with limitless thinking

To convey their products' value effectively, wise companies still look to the old masters of industry
P&G wields axe on Duracell in brand cull 
Advertising

P&G wields axe on Duracell in brand cull

This will be the first of up to 100 brands axed from the portfolio as part
Adlabs Imagica takes humour route to unveil positioning 
Advertising

Adlabs Imagica takes humour route to unveil positioning

Watch the ad films conceptualised by Leo Burnett here
Leo Burnett to handle Bajaj Discover 
Advertising

Leo Burnett to handle Bajaj Discover

Account won following multi-agency pitch
Babita’s blog: Emotions lie in the Insight. 
Advertising

Babita’s blog: Emotions lie in the Insight.

An insight is the most common word used in briefing sessions, ideations, research. But what we end up writing and briefing is a statement, or an observation, says the author
#VogueEmpower plays on ‘Boys Don’t Cry’ adage, urges early start to gender sensitivity 
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#VogueEmpower plays on ‘Boys Don’t Cry’ adage, urges early start to gender sensitivity

Watch the film conceptualised by Ogilvy & Mather here
Jealous 21 fashions the free-spirited woman 
Advertising

Jealous 21 fashions the free-spirited woman

Watch the ad film conceptualised by Bates CHI & Partners here
L&K Saatchi & Saatchi appoints Kartik Smetacek as ECD 
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L&K Saatchi & Saatchi appoints Kartik Smetacek as ECD

He moves from Ideas@Work
VML Qais entrusted with Mahindra.com revamp 
Advertising

VML Qais entrusted with Mahindra.com revamp

Project won following multi-agency pitch
Karishma Lintas bags Paper Boat's creative duties 
Advertising

Karishma Lintas bags Paper Boat's creative duties

Account won following multi-agency pitch
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MAGAZINE
Campaign India
Campaign India
3 October 2014