Search results for "youtube"
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Nielsen rolls out CTV measurement for APAC advertisers on YouTube
As free ad-supported television (FAST) content on platforms like YouTube continues to grow in Asia-Pacific, Nielsen is expanding its connected TV capabilities across 11 markets
YouTube returns to growth in Q2
As Google recovers from an advertising retraction, CFO Ruth Porat has been handed a new role overseeing parent Alphabet’s experimental bets
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YouTube’s Ashley Chang on five things marketers should know about culture in 2024
In an exclusive interview with Campaign, YouTube's culture and trends lead for APAC, Ashley Chang, highlights five trends emerging across the platform, and shares tips on how marketers can tap into them for a successful content strategy in 2024
Ads served on YouTube kids content may have triggered widespread tracking of children online: Report
Adalytics report alleges ads served by Google on YouTube kids content — sometimes against the wishes of advertisers — caused a chain reaction of tracking children online
YouTube’s ad revenue decline continued into Q1
Alphabet executives assured investors that ad spend has begun to stabilise across Google properties as revenue from its video streaming platform has now retracted for three consecutive quarters
YouTube doubles down on Shorts with new monetisation program
Creators will make just under half of all ad revenue earned from Shorts, positioning the product as a major rival to TikTok
YouTube's ad revenue growth drops sharply in Q2
Alphabet CEO outlines ‘sharpened focus’ on AI and cloud as its video streaming platform posts just 5% ad revenue growth — a monumental decline from its 84% growth rate one year ago
YouTube launches audio ads
Head of music at video giant says the pandemic has “fundamentally changed the music industry forever” due to music concerts being cancelled
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YouTube’s most-watched regional language ads of 2021
The ranking features ads across six languages including Marathi, Telugu, Bangla, Punjabi, Tamil, Kannada
YouTube 'slightly impacted' by iOS 14.5 changes
Alphabet revenues still soared 41% to $65 billion in Q3
YouTube’s anti-vax ban ups pressure on tech behemoths
As part of its pushback against vaccine-related misinformation, the platform banished the channels of well-known vaccine misinformation spreaders
YouTube’s ad revenue growth rate decelerates substantially in Q1
Video giant impacted by the war in Ukraine and continued headwinds in direct response advertising caused by Apple’s privacy crackdown
Alphabet profit skyrockets as advertisers flock to YouTube
Brand advertising on YouTube rebounded in the third quarter of 2020, contributing to an enormous profit for its parent company.
YouTube debuts TikTok clone in India
One of several platforms looking to fill the gap in the market left by TikTok.
YouTube named most responsible social platform
However, there is still work to be done.
Unmetric Engagement Meter: Most viewed on YouTube (21-31 March)
Videos from Mutual Funds Sahi Hai, Tata Motors, UltraTech Cement and more...
Unmetric Engagement Meter: Most viewed on YouTube (11-20 March)
Videos from Apple, OnePlus, Honda 2 Wheelers and more...
Unmetric Engagement Meter: Most viewed on YouTube (21-31 January)
Videos from Oppo, Samsung, Tata Motors and more...
Unmetric Engagement Meter: Most viewed on YouTube (1-10 March)
Videos from Oppo, Realme, Max Fashions and more...
Unmetric Engagement Meter: Most viewed on YouTube (21-29 February)
Videos from Oppo, Maybelline, Maruti Suzuki and more...
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