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Hasbro, New York Times Games to launch Wordle board game in India
Sep 20, 2023
Campaign India Team

Hasbro, New York Times Games to launch Wordle board game in India

Aims to connect with Indian consumers who have an affinity for its online counterpart

New York Times acquires Wordle
Feb 01, 2022
Campaign India Team

New York Times acquires Wordle

The media company aims to reach 10 million subscribers by 2025 with this acquisition

Maybelline New York brings virtual makeup to the workplace through Microsoft Teams
Jul 25, 2023
Campaign India Team

Maybelline New York brings virtual makeup to the workplace through Microsoft Teams

The virtual makeup looks will be available as an option in Teams video calls

New York Festivals AME Awards 2023: Three Indians on jury
May 11, 2023
Campaign India Team

New York Festivals AME Awards 2023: Three Indians on jury

Ekta Relan, Ketan Rambhia and Mythili Chandrasekar represent India

New York Festivals Health Awards 2023: Two shortlists from India
Apr 17, 2023
Campaign India Team

New York Festivals Health Awards 2023: Two shortlists from India

Ogilvy earns both the shortlists

Maybelline New York India appoints Suhana Khan, Ananya Birla and Eksha Subba
Apr 12, 2023
Campaign India Team

Maybelline New York India appoints Suhana Khan, Ananya Birla and Eksha Subba

Also extends its association with PV Sindhu

Zoo Media partners with Dawn to launch New York operations
Nov 03, 2022
Campaign India Team

Zoo Media partners with Dawn to launch New York operations

Dawn's agency portfolio consists of Rethink and Barkley among others

Maybelline New York gets PV Sindhu to help beautify the neglected mind
Sep 01, 2022
Campaign India Team

Maybelline New York gets PV Sindhu to help beautify the neglected mind

Watch the film conceptualised by McCann Worldgroup here

New York Festival Advertising Awards: VMLY&R bags five wins
Jul 18, 2022
Campaign India Team

New York Festival Advertising Awards: VMLY&R bags five wins

Only Indian agency to win at the festival

New York Festivals AME Awards: Three from India on the grand jury
Mar 21, 2022
Campaign India Team

New York Festivals AME Awards: Three from India on the grand jury

Dentsu's Anupama Ramaswamy, Manasi Damle of VMLY&R, and Wunderman Thompson's Shaziya Khan among the jurors

New York Festivals 2021 AME Awards announces the Apac grand jury
Mar 19, 2021
Campaign India Team

New York Festivals 2021 AME Awards announces the Apac grand jury

7 senior Indian advertising professionals among jurors

Sreenivasulu Vudayagiri joins The Times of India
Jan 17, 2024
Campaign India Team

Sreenivasulu Vudayagiri joins The Times of India

Moves from Murugappa Group

New York Festivals Advertising Awards 2020: Mastercard is brand of the year
May 18, 2020
Campaign India Team

New York Festivals Advertising Awards 2020: Mastercard is brand of the year

Global campaigns won six Gold, six Silver and 14 Bronze awards at the festival

Blog: Will New York's ‘Vax and Scratch’ programme with a US$ five million jackpot work?
May 24, 2021
Sandeep Goyal

Blog: Will New York's ‘Vax and Scratch’ programme with a US$ five million jackpot work?

The author analyses the 'Vax and Scratch' initiative and figures whether something similar can work in India

New York Festival Advertising Awards 2020: TBWA India bags Gold
May 04, 2020
Campaign India Team

New York Festival Advertising Awards 2020: TBWA India bags Gold

Cheil wins two Silvers and a Bronze

New York Festivals Advertising Awards: 19 shortlists for India
Apr 14, 2020
Campaign India Team

New York Festivals Advertising Awards: 19 shortlists for India

Cheil (seven), TBWA (five), BBDO (five) and Tribes Communications (two) among the shortlist

New York Festivals Advertising Awards: Piyush Pandey on executive jury
Jan 14, 2020
Campaign India Team

New York Festivals Advertising Awards: Piyush Pandey on executive jury

Only Indian among the 20 juror list

Goldmedal encourages to give elderly the precious gift of time
Dec 28, 2023
Campaign India Team

Goldmedal encourages to give elderly the precious gift of time

Watch the film conceptualised by FoxyMoron here

New York Festivals 2020 AME Awards: Asia Pacific jury announced
Nov 01, 2019
Campaign India Team

New York Festivals 2020 AME Awards: Asia Pacific jury announced

John Thangaraj, Keerthi Raju and KV Sridhar from India among the jurors

ROI Romance: Why it’s time for CMOs and CFOs to rekindle their relationship
Apr 05, 2024
Justine O'Neill

ROI Romance: Why it’s time for CMOs and CFOs to rekindle their relationship

‘It’s not me, it’s you!’. There’s a rash of boardroom break-ups happening across adland and it’s time for marketing and finance to get back together.

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