McCann Erickson bagged the ‘Green Agency of the Year’ title at the IAA Olive Crown Awards 2014, winners of which were announced at a ceremony in Mumbai on 14 March.
Besides winning the ‘Campaign of the Year’ award for its work ‘Wake Up Clean Up’, the agency bagged two Golds - one each in the Press (Corporate) and OOH categories.
The inaugural ‘Corporate Social Crusader of the Year’ category saw two Gold winners: HUL (Project Sunlight) and Mathrubhumi (SEED). HUL’s Project Sunlight launch also won Gold as ‘Green Brand of the Year’.
Niche Minds won Gold in the TVC/Cinema (Corporate) category, while Webchutney Studios bagged Gold in Digital.
The full list of winners is below:
|
Press - Services |
Silver |
McCann Erickson (Bengaluru) |
World War |
|
Press - Corporate |
Silver |
FCBUlka Advertising |
Tiger / Gorilla |
|
Press - Corporate |
Gold |
McCann Erickson (Bengaluru) |
Bumper |
|
TVC / Cinema - Corporate |
Silver |
Dentsu Creative Impact |
Your Cartons. My Classroom. |
|
TVC / Cinema - Corporate |
Gold |
Niche Minds |
We Live in a Blue Planet |
|
Digital |
Silver |
Foxymoron |
Power Light a Village |
|
Digital |
Gold |
Webchutney Studios |
Mr. Wasted Bin |
|
Events |
Silver |
Dentsu Creative Impact |
Corporate Activations - Your Cartons. My Classroom |
|
Pan Asia Jury Mention |
Cerificate |
JWT Colombo |
One Plate Project |
|
Out-Of-Home |
Silver |
Touchstone Advertising & Marketing Services |
Asha (Hope) |
|
Out-Of-Home |
Gold |
McCann Erickson (Bengaluru) |
Disposable |
|
Green Hungama Contest |
Cheque |
Kartik Ramnathkar |
|
|
Print Production |
Silver |
FCBUlka Advertising |
The Tree Story |
|
TVC / Cinema - Unreleased |
Silver |
McCann Erickson (Bengaluru) |
Fish |
|
Young Green Art Director of the Year |
Silver |
Amit Thakur (Leo Burnett) |
Good Paper Project |
|
Young Green Art Director of the Year |
Gold |
Sanuree Gomes (ex-DDB Mudra Group) |
Help Desk |
|
Green Brand of the Year |
Silver |
DDB Mudra Group |
Help Desk |
|
Green Brand of the Year |
Gold |
Team HUL |
Project Sunlight Launch in India - Anthems |
|
Corporate Social Crusader of the Year |
Gold |
Mathrubhumi |
SEED |
|
Corporate Social Crusader of the Year |
Gold |
HUL |
Project Sunlight |
|
Green Crusader |
|
Maneka Gandhi |
|
|
Campaign of the Year |
Silver |
Dentsu Creative Impact |
Your Cartons. My Classroom |
|
Campaign of the Year |
Gold |
McCann Erickson |
Wake Up Clean Up |
|
Green Advertiser of the Year |
Gold |
BBMP (Karnataka State Government) |
|
|
Green Agency of the Year |
Gold |
McCann Erickson |
|
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