Arun Sharma joins DDB Mudra Delhi as head of planning

DDB Mudra has appointed Arun Sharma as head of planning at its Delhi office. He joins the agency from Contract Advertising, where he was VP, strategic planning.

Sharma will report to Aditya Kanthy, senior VP, DDB Mudra.

On the move, Sharma said, “DDB Mudra has a well known culture of planning and it's an opportunity for me to partner Vandana (Das) and Aditya in implementing the bold planning vision for the agency."

Vandana Das, president, DDB Mudra Group, Delhi, said, “I Welcome Arun to the DDB Mudra Group Family. He has vast experience across categories and I’m sure with his experience, he would be able to add value to all our current businesses and also towards our new business initiatives.”

Kanthy added, “Arun is a bright, ambitious and full of energy - just the kind of person we were looking for to lead our terrific young planners in Delhi. His experience is a good match for our client profile. He should have no trouble easing into our culture. I'm sure he'll enjoy it.”

In a career spanning close to 14 years, he has worked with Lowe, Saatchi & Saatchi, Rediffusion Y&R and ABN Amro Bank.