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Bates 141 wins Centre for Sight
Aug 02, 2010
Campaign India Team

Bates 141 wins Centre for Sight

Bates Delhi has won the creative duties for Centre For Sight, a superspeciality eye care centre . Confirming the development, Mahipal Sachdev, chairman of Centre for Sight, said, "Bates represented knowledge in health care category and had a well rounded professional team."

Bates 141 wins Amrit Group
Sep 22, 2010
Campaign India Team

Bates 141 wins Amrit Group

The account was won in a multi-agency pitch

Digby Richards exits Bates 141
May 24, 2010
Campaign India Team

Digby Richards exits Bates 141

Digby Richards (pictured), Asia-Pacific CEO of Bates 141, is leaving the agency after almost four years.Richards will be returning to his native Australia in August, where he is expected to take up what he describes as "an entrepreneurial role" within the advertising industry.Richards joined what was then BatesAsia 141 in 2006, three years after the agency was acquired by WPP and progressively merged with creative shop David. Richards had previously worked as regional CEO at David.

Bates 141 wins Monte Carlo
Jul 20, 2010
Campaign India Team

Bates 141 wins Monte Carlo

After a pitch involving nine agencies, Bates 141 has won the the entire Monte Carlo account, comprising the Monte carlo, Alpha and Canterbury brands.Commenting on the pitch, Monica Oswal, executive director of Oswal Woollen Mills Ltd, said, "It was the overall 360-degree creative approach which the agency had presented that helped them to get shortlisted for brand Monte Carlo."

Bates 141 bags Dabur Uveda
Aug 04, 2009
Campaign India Team

Bates 141 bags Dabur Uveda

Dabur India has extended the mandate of Bates 141 by handing over the creative duties of its newly-launched premium skin-care range, Dabur Uveda, to the agency. Bates 141 won the account without a pitch.

Bates141 sets up shop in Bangladesh
Mar 19, 2010
Campaign India Team

Bates141 sets up shop in Bangladesh

Bates141 has set up Bates141 Bangladesh to support Marico's needs in Bangladesh, which were hitherto being supported out of Kolkata. In addition, Bates141 will tap into emerging business in the country with the wholly owned subsidiary.

Bates drops ‘141’ as part of latest rebranding
Oct 11, 2011
Campaign India Team

Bates drops ‘141’ as part of latest rebranding

The agency will adopt a new ‘changengage’ philosophy and corporate identity to underline its new agency model

Sambit Mohanty joins Bates 141 Delhi as ECD
Apr 14, 2010
Campaign India Team

Sambit Mohanty joins Bates 141 Delhi as ECD

Bates 141 Delhi has brought Sambit Mohanty on board as executive creative director. Mohanty moves in from Brand Planet Elephant, an advertising/design firm started in partnership with Elephant Design of Pune, where he was heading the creative function.

Bates 141 wins creative duties of Zen Mobiles
Jul 05, 2010
Campaign India Team

Bates 141 wins creative duties of Zen Mobiles

After a pitch in the middle of May, Zen Mobiles has awarded creative duties for its business to the New Delhi team of Bates 141. Smarth  Bansal,  head  of  marketing,  Zen  Mobiles,  said that the management was impressed by the agency’s knowledge of the mobile industry. “They have helped  in  building  the  brand  Nokia.

Bates 141 promotes Dheeraj Sinha to regional role
Mar 23, 2011
Campaign India Team

Bates 141 promotes Dheeraj Sinha to regional role

He will report to regional chairman Tim Isaac

OgilvyOne's Kaizad Pardiwalla joins Bates141
Apr 13, 2010
Campaign India Team

OgilvyOne's Kaizad Pardiwalla joins Bates141

Bates 141 has appointed Kaizad Pardiwalla as executive vice president. At Bates 141, Pardiwalla will be heading the Mumbai operations which handles  accounts such as Virgin Mobile, TVS, Fiat, Tata AIG, Pfizer, Hindustan Lever, ICICI Bank Credit Cards etc.

Radio City appoints Bates 141
May 23, 2008
Campaign India Team

Radio City appoints Bates 141

Radio City has appointed Bates 141 as its creative agency. There was no pitch involved. The incumbent agency is Meridian Communications.  The account size is estimated to be Rs 10 crore according to industry sources.

Bates141 makes it to Cyber Lions shortlist
Jun 23, 2009
Campaign India Team

Bates141 makes it to Cyber Lions shortlist

Bates141 has made a place for itself in the Cannes 2009 Cyber Lions shortlist. The agency has been shortlisted for its 'Stop the Deforestation in Indonesia' campaign for Greenpeace.  Click here to view the campaign.  

Bates 141 Delhi makes senior-level appointments
Mar 17, 2010
Campaign India Team

Bates 141 Delhi makes senior-level appointments

Bates141 has strengthened its Delhi operations with a spate of senior-level appointments under the leadership of Vaasu Gavarasana, the agency’s executive vice president.

Bates 141 bags Win Medicare OTC business
Mar 24, 2009
Campaign India Team

Bates 141 bags Win Medicare OTC business

Win Medicare is part of the Modi Group of Industries. The company says it is bullish on significant market expansion in the next five years. The Bates 141 assignment will include brands like Norlevo and Mederma in addition to other brands in the pipeline. While Norlevo is an emergency contraceptive, Mederma is a scar treatment solution.Bates141, Delhi, will be responsible for all ATL and BTL communications for Win Medicare.

Bates141 appoints Vaasu Gavarasana as EVP, Delhi
Nov 27, 2009
Campaign India Team

Bates141 appoints Vaasu Gavarasana as EVP, Delhi

Bates141 has brought in Vaasu Gavarasana as executive vice president at its Delhi office to replace the outgoing EVP, Jayanto Banerjee. Gavarasana begins his new assignment on November 30.Banerjee is moving to an undisclosed agency in the Middle East owning to personal reasons.

Bates 141 picked for Global Schools promotion
Jun 04, 2009
Campaign India Team

Bates 141 picked for Global Schools promotion

Real estate and trading enterprise Global Group has handed a creative brief to Bates141 in India for its Global Schools of Management Studies initiative, following a pitch. Jayanto Banerjee, executive vice-president of Bates in India, said that the agency would develop “thoroughly integrated communication across all touch points” to promote the launch of the institute in July.The initial project is expected to include marketing consulting, online promotion, events and exhibitions, call centre services and outdoor activation.

Bates141 Kolkata awarded Aerotropolis project biz
Oct 15, 2009
Campaign India Team

Bates141 Kolkata awarded Aerotropolis project biz

Bengal Aerotropolis Projects Limited (BAPL) has awarded the creative mandate for its Aerotropolis project to Bates141's Kolkata office.  BAPL, along with the West Bengal government and Singapore’s Changi Airport, is developing a Rs 10,000 crore ‘greenfield airport city’ at Durgapur, West Bengal. The development will comprise housing, aviation-related infrastructure including an aviation academy, an industrial park with factories, office parks, IT park, hospital, market, school, theme park and a community centre. 

Bates 141 names Sandeep Pathak as new CEO
Sep 25, 2008
Campaign India Team

Bates 141 names Sandeep Pathak as new CEO

Sandeep Pathak has been named as the new CEO for Bates 141. This follows the exit of its current CEO Subhash Kamath, who will be joining BBH’s India office as managing partner. Pathak will be responsible for all the brand strategy and advertising businesses. He has been the Mumbai head for Bates since the last two years. He was earlier with Leo Burnett.

Bates 141 Delhi strengthens creative team
Nov 05, 2008
Campaign India Team

Bates 141 Delhi strengthens creative team

Bates 141 Delhi has beefed up its creative team, by appointing Nitin Suri (pictured) as executive creative director, art and Suchitra Gahlot as executive creative director, copy. Suri joins Bates 141 from Dentsu Marcom, where he spent three years as executive creative director. Gahlot comes from Ogilvy RedCard in Singapore, where she was head of copy.